PPG vice president to deliver keynote address at ECOAT18

Pittsburgh-based PPG has announced that Kevin Braun, vice president, industrial coatings, Americas, will deliver the keynote address for the opening session of ECOAT18, the biennial conference of The Electrocoat Association, April 24-26, 2018, in Tampa, Fla.

Braun’s keynote address, “Major evolving trends in the coatings industry and their impact of future coatings needs,” will review the convergence of two megatrends—digital transformation and the future of mobility—and the opportunities they present to the coatings industry. Specifically, his speech will examine how coatings manufacturers will need to evolve beyond developing products that prevent corrosion and provide color. They also must create materials that help functionalize a rapidly emerging mobility ecosystem.

In addition, six PPG representatives will lead panel discussions or conduct educational sessions as part of the technical program.