Flex Machine Tools names McCue & Associates to manage North American PR

McCue & Associates LLC, a marketing firm located in Massachusetts, has announced it was recently appointed to handle public relations services in North America for Flex Machine Tools, a manufacturer and provider of machine tools worldwide for metal fabrication operations.

Flex headquarters are in Wapakoneta, Ohio, where the company manufactures CNC equipment such as the FlexCNC G-Series vertical machining centre designed for accurate high-speed drilling, milling, and tapping of large parts. Other leading Flex products include FlexArm tapping arms which are ideal for enhancing metalworking operations by increasing threading capabilities, FlexERGO Arms offering specialized ergonomic solutions to improve workplace efficiency and safety, and precision FlexJet Waterjet Cutting Systems.

McCue & Associates is providing PR services such as news releases, article development, general PR strategy, and industry media relations and outreach.

“We are very pleased to be representing Flex Machine Tools in North American media to help them increase exposure and build their brand in the competitive machining and fabricating marketplace,” said Michael McCue, president, McCue & Associates.

“McCue & Associates came highly recommended to handle our PR needs, and it quickly became clear why," said Tiffany Bonifas, marketing director, Flex Machine Tools. "Their deep understanding of the metalworking industry, combined with their roster of clients and strong industry connections, made them the clear choice. The McCue team's passion and strategic insights solidified our confidence in their ability to elevate Flex Machine Tools' brand awareness and reach."